Advance B2B
Install Base Targeting

ADVANCEINSTALL

Engage opt‑in buyers at organizations with specific installed technologies and environments.

Advance Install illustration

Solution Overview

ADVANCE INSTALL identifies organizations with specific installed technologies and generates engaged, opt-in leads that match the client's buyer profile at those organizations.

Best For

Brands that market and sell into organizations requiring specific installed technologies.

How the Program Works

A clear, managed process from kickoff to delivery.

1

Identify Install Base

Leverage technographic data to pinpoint organizations with your specified technologies currently installed and in use across their environment.

2

Target & Engage

Execute targeted outreach to companies with confirmed installed technology that also match your ideal buyer profile and firmographic criteria.

3

Deliver & Report

Rely on the Advance team to handle all aspects of program execution, campaign reporting, and lead delivery to meet your KPIs.

Need content assets for your program? Check out ADVANCE CONTENT

What You Get

Everything you need to run a high-performing, compliant program.

Install-Verified Leads

Receive opt-in leads at companies with your specified technology in use — matched to your target buyer profile criteria.

Install-Base Landing Page

Get a dedicated landing page with built-in installed-base qualification questions to validate technology fit during engagement.

Full-Service Delivery

Access complete program management including campaign execution, performance reporting, and lead delivery to your system of choice.

Flexible Enhancements

Add custom profiling questions, 2-touch outreach sequences, account-level questions, and email nurture for deeper engagement.

Everything Included. Tailored Just for You.

Every ADVANCE program ships with full-service management and built-in global compliance as standard. From there, we configure targeting, channels, and enhancement options precisely to your buyer profile, goals, and go-to-market motion — so the program you run is the program you need.

Optional Program Ingredients

Enhance any program with additional targeting and delivery options.

LinkedIn Profiles
Native Language Campaigns
SIC & NAICS Codes
Buyer Profiling Questions
Programmatic Advertising
Suppression & Exclusion Lists
Intent Data Signals
ABM Look-a-Like Modeling

Compliance-First by Design

Lawyers and audiences love our diligence, so will yours.

Global Compliance

Every lead delivered is collected in full compliance with GDPR, CASL, and CCPA regulations — ensuring your campaigns meet legal requirements across North America and Europe.

Opting In / Permissioning

Our audience members actively opt in to receive relevant content from B2B vendors. No cold outreach, no scraped lists — only genuinely interested, permissioned contacts.

Opt-In Recording

We maintain documented records of every opt-in, including timestamp, source, and consent language. Full audit trail available upon request for compliance verification.

Full-Service Program Management

Accountable, experienced program managers to deliver your KPIs — working for and with you as coaches and consultants.

24–48 hrs

Time to Launch

Within 3 Days

First Lead Delivered

Global Time Zones

Coverage

Dedicated QA Team

Quality Assurance